Insights

Firstly, it’s much more engaging than SMS. Using imagery, video and one-tap replies not only make messages from charities much more dynamic and interesting, but also easier to respond to.

Now more than ever, it's crucial for NGOs to adopt mobile messaging practices to effectively communicate with their supporters and donors.

Lotteries and prize draws offer an excellent opportunity to foster engagement and raise additional funds from your current supporters. With seasonal draws and regular lotteries, your existing supporters are typically eager to participate, and these initiatives can generate extra revenue for your cause.

Fuelled by ambition and drive, Nevil Coleman and Steve Hanna founded Cymba in 2004 with one clear aim: to enter the mobile messaging sector.

Over the past few decades, regular giving has become increasingly important for charities, which is why so many have adopted Direct Debits. Let's look at ways you can encourage and secure regular giving platform SMS (RGPSMS) donations.

Whilst RCS as a tool for fundraising is still in its infancy, my charity was an early adopter and I worked with Cymba to test RCS across several campaigns. By James Briggs, Account Executive at Cymba.

Fortune favours the bold according to Cymba, the mobile payments and messaging solutions specialist, following the launch its latest eBook entitled Fundraising in 2024 and beyond.

We are delighted to announce the launch of our new informative lunch and learn sessions aimed at ensuring you get the most out of your Cymba products by demonstrating new features and functionality.