What we do
Make your fundraising more effective with Cymba’s full suite of mobile payment and messaging services
Text donations
Cymba provides text-to-donate services for many charities across the country. And, whether your charity is fundraising on TV, online, social media or print, making a donation to your cause is as easy as sending a text.
- An easy-to-use interface helps you manage the content and messages sent to supporters each month.
- Set up and manage a text-to-donate campaign in seconds and track income in real-time via Cymba’s online platform, which enables you to set your preferred donation value and customise the thank you message.
- When signing up to a regular text giving subscription, supporters are able to manage their monthly giving arrangements – with the option of skipping a month helping to reduce cancellations.
Lotteries and prize draws
Increase donor lifetime value and diversify your supporter base with SMS prize draws and lotteries.
- Connected Lottery is our charity SMS lottery platform. The system enables charities to recruit more lottery players, manage compliance by SMS and process recurring payments for single and multiple entries.
- A prize draw is a cash-based giving product with a draw on a given date. Supporters buy tickets to be in with the chance to win one or more of a set number of prizes.
SMS journeys
With a 98% open rate, SMS messages are three times more likely to get read than emails.
- Our SMS platform makes it easy to send bulk text messages in seconds.
- SMS’s can be used in many ways, including a text-to-donate fundraising appeals, stewardship messages or sending communications to event participants.
- Connect your website or application to our API, or use our Connect platform to send or schedule messages.
Gift Aid and consent
Cymba can now help you claim back Gift Aid on text donations.
- Until recently, claiming Gift Aid on text donations was not possible because charities were not able to satisfy the HMRC audit requirement.
- This was because it was difficult to tie every Gift Aid declaration back to the original donation due to a lack of detailed reporting from mobile networks.
- In 2020, Cymba launched a Gift Aid declaration service, which includes presenting supporters with a unique, secure link via SMS to collect Gift Aid declarations, as well as update communication preferences.
- Charities can now claim back Gift Aid on text donation over the past four years with confidence.
Microsites
Build a secure microsite to capture key information such as event registrations, prize draw entries, or gift fulfilment.
With card payments coming in 2023, your microsite can take a payment or donation by credit or debit card.
Messaging apps
The future of mobile messaging is here! We’re all well accustomed to receiving digital messages through a variety of platforms, and Cymba’s messaging services enable you to build stronger connections through branded, two-way communication.
- Rich Communication Services (RCS) is a new, visually-appealing messaging channel that offers functionalities such as personalisation, embedded logo, images, and clickable buttons for quick responses.
- Senders are verified, and you can send images, GIFs, live audio and video.
- RCS can support chatbots, calls and live chats, and can boost message response rates dramatically by letting users respond with a single tap.
- WhatsApp Business, meanwhile, allows the use of rich media, such as links, videos, locations, and interactive message templates.
API and CRM integration
Cymba’s robust and scalable API enables effortless communication with your supporters by SMS directly from your CRM.
- All our solutions are integrated at source to companion solutions from ClearCourse for integrated payment processing, data validation and mobile giving including ClearAccept, ClearDebit and Fetchify.
- Our platforms division also includes Felinesoft, Gold Microsoft Dynamics certified professionals specialising in digital engagement and automation processes, to enable organisations to continue meeting the needs of their donors, members, and stakeholders as they evolve.
